Area Vice President of Sales & Marketing

$190,000 - $210,000/Yr

Highgate Hotels - New York, NY

Full-time - Senior

New York, NY

Administrative and Support Services

About the position

The Area Vice President of Sales & Marketing is responsible for leading and driving top-line revenue strategies for assigned hotels within the New York region. This role involves staying ahead of market trends, conducting competitive hotel analysis, and directing the property Director of Sales & Marketing. The position reports to the EVP of Sales & Marketing and has a dotted line to the EVP Operations - New York, overseeing sales and marketing for Highgate's managed hotels.

Responsibilities

• Develop and implement sales revenue maximization plans for all segments and channels to increase market share.
• Lead and motivate sales teams to achieve targets.
• Understand competitive set landscapes and mapping in various sub-regions.
• Evaluate group pace and position reports along with key sales metrics.
• Design sales deployment and set goals, implementing sales incentive plans.
• Manage key accounts and develop marketing plans with budget oversight.
• Schedule and manage sales activities and travel.
• Analyze STR, Hotelligence 360, and financial reports/data.
• Oversee marketing communications related to branding, public relations, eCommerce, and social media.
• Collaborate with ownership and asset management groups during hotel launches and transitions.

Requirements

• Bachelor's degree preferred in Marketing.
• Minimum of 3 - 5 years of experience as a sales leader in an above property position.
• Regional or Multi-Unit sales oversight experience required.
• Prior track record as a Hotel Director of Sales & Marketing in major markets.
• Experience dealing with and communicating with ownership groups and asset management.
• Experience working collaboratively with revenue management.
• Well-rounded knowledge of all market segments and channel sources.
• Excellent communication and presentation skills.
• Strong interpersonal skills and ability to work in a team environment.
• Ability to direct, lead, train, motivate, and drive a team of DOSMs.
• Proficient in MS Office including Word, Excel, and PowerPoint.

Benefits

• Salary Range: $190,000 to $210,000 + Bonus + Benefits