Google - New York, NY

posted 5 months ago

Full-time - Mid Level
New York, NY
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About the position

As an Art Director on the Campaign Team at Google, you will play a pivotal role in shaping the visual and experiential aspects of marketing for Google products and services. This position requires a blend of creativity, strategic thinking, and collaboration, as you will work closely with a diverse team of designers, copywriters, project managers, and external vendors. Your primary responsibility will be to conceptualize and execute high-profile product launches and marketing campaigns that resonate with users and align with Google's brand values. You will be expected to bring your creative vision to life across various media channels, including TV, social media, and digital platforms, ensuring that each campaign is not only visually compelling but also strategically sound. In this role, you will be immersed in a fast-paced and ever-evolving environment, where flexibility and adaptability are key. You will have the opportunity to lead by example, inspiring your team and vendor partners to push creative boundaries and develop innovative solutions. Your ability to communicate effectively and provide constructive feedback will be essential in driving the creative process forward. You will also be responsible for staying informed about emerging marketing trends and consumer behaviors, leveraging these insights to enhance the effectiveness of your campaigns. At Google, marketing is about connecting technology with users in meaningful ways. You will be tasked with demonstrating how Google's products solve real-world problems, from the everyday to the extraordinary. Your work will not only reflect the essence of the Google Marketing brand but also contribute to the overall business goals of the organization. This is an exciting opportunity to be at the forefront of marketing innovation, where your creativity can make a significant impact on how Google engages with its audience.

Responsibilities

  • Drive creative excellence through the craft, a mindset of making/prototyping, with art and copy working together.
  • Deliver detailed execution and a keen eye for detail.
  • Clearly communicate ideas and express the rationale behind design decisions.
  • Create and execute elegant and compelling campaigns for product launches and retail campaigns across a portfolio of products.
  • Build relationships with cross-functional partners to ensure seamless integration of marketing efforts with overall business goals.
  • Stay attuned to emerging marketing trends, technologies, and consumer behaviors.
  • Identify opportunities to leverage insights for competitive advantage and drive innovation in marketing campaigns.

Requirements

  • Bachelor's degree or equivalent practical experience.
  • A portfolio of creative work.
  • 5 years of experience working in a creative discipline (e.g., writing, filmmaking, video editing, design, art direction, photography, etc.).
  • 5 years of experience as a design creative at an agency or corporate environment.

Nice-to-haves

  • A broad portfolio of integrated campaign work across channels from TV, social and digital.
  • Experience at a digital agency, in-house product team at a leading brand, or in a product development company or startup.
  • Experience in graphic design, branding, photography, and art direction as it pertains to print, digital, and motion.
  • Ability to demonstrate new thinking around storytelling and how it is weaved in through-the-line integrated campaigns.
  • Ability to work in an ambiguous environment and communicate varying points of view to peers, cross-functional stakeholders, and executive leaders.

Benefits

  • Competitive salary range of $135,000-$200,000 based on experience and location.
  • Bonus and equity opportunities.
  • Comprehensive health insurance coverage.
  • Retirement savings plan with 401(k) options.
  • Generous paid time off and holidays.
  • Professional development and learning opportunities.
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