Art Director

$65,000 - $140,000/Yr

Umpqua Bank - Eureka, CA

Full-time - Mid Level

Eureka, CA

1,001-5,000 employees

Credit Intermediation and Related Activities

About the position

The Art Director at Umpqua Bank is responsible for overseeing the ideation, art direction, execution, and production of graphic content for marketing and the bank's various lines of business. This role involves collaborating with cross-functional teams to ensure that all creative outputs align with the bank's brand and strategic goals, while also leading the creative process from concept to completion across various media including web, print, and video.

Responsibilities

• Develop high level ad campaigns to support sales driven initiatives, advertising and social media channels that effectively resonate with the target audience.
• Lead the creative process from concept to completion for all graphic content.
• Develop and execute innovative design solutions for web, print, campaigns, video, and animations.
• Collaborate with the Creative Director to establish the visual style and tone for all projects.
• Work closely with design staff, copywriters, project managers, and cross-functional teams to ensure cohesive and effective creative outputs.
• Oversee the production process, ensuring high-quality deliverables within deadlines and budget constraints.
• Maintain brand consistency across all marketing materials and channels.
• Stay updated with industry trends and best practices to continually enhance the bank's creative efforts.
• Demonstrate compliance with all bank regulations for assigned job function and apply to designated job responsibilities.
• Follow all Bank policies and procedures, compliance regulations, and complete all required annual or job-specific training.
• Maintain a working knowledge of Bank's written policies and procedures regarding Bank Secrecy Act, Regulation CC, Regulation E, Bank Security, and other regulations as applicable to this job description.
• May be asked to coach, mentor, or train others and teach coursework as subject matter expert.
• Actively learn, demonstrate, and foster the Umpqua corporate culture in all actions and words.
• Take personal initiative and be a positive example for others to emulate.
• Embrace the vision to become 'The Business Bank of Choice.'

Requirements

• Bachelor's degree in Graphic Design, Fine Arts, or a related field.
• 5+ years minimum of experience in art direction, preferably within a corporate or financial services environment.
• Proficient in Microsoft 365 applications such as Word, Excel, PowerPoint, Outlook, and Microsoft Teams.
• Knowledge of HTML/CSS and web design principles.
• Understanding of marketing strategies and how to effectively communicate messages through design.
• Basic photo and video editing skills for post-production, including proficiency in Adobe Photoshop and Adobe Premiere.
• Familiarity with event space and environmental design, focusing on immersive and interactive experiences.
• Hands-on experience with photo and video shoot productions and directing large crews and talent.
• Strong portfolio showcasing expertise in web, print, campaigns, video, and animation projects.
• Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects).
• Excellent communication and interpersonal skills, with the ability to effectively communicate across all levels of the organization.
• Ability to manage multiple projects simultaneously and meet tight deadlines.
• Strong attention to detail and a keen eye for aesthetics.
• Proven success working in a collaborative team environment.

Benefits

• Comprehensive healthcare coverage (medical, dental, and vision plans)
• 401(k) retirement savings plan with employer match
• Employee assistance program
• Life insurance
• Disability insurance
• Tuition assistance
• Mental health resources
• Identity theft protection
• Legal support
• Auto and home insurance
• Pet insurance
• Access to an online discount marketplace
• Paid vacation, sick days, volunteer days, and holidays