Art Director

National Heritage Academies - Grand Rapids, MI

Full-time - Senior

Grand Rapids, MI

51-100 employees

Educational Services

About the position

National Heritage Academies is seeking a highly creative and experienced Art Director to lead the in-house creative team. This role is pivotal in developing and executing impactful marketing and advertising campaigns across various media channels, including radio, television, digital, billboards, and social media. The Art Director will be responsible for brand management, visual storytelling, and translating complex ideas into captivating visuals.

Responsibilities

• Oversee and maintain the National Heritage Academies brand identity and messaging across all marketing and advertising materials.
• Lead and inspire the in-house creative team, fostering a collaborative and innovative environment.
• Conceptualize and develop creative strategies and campaigns that effectively communicate the organization's message.
• Oversee the creation of compelling radio and television commercials, digital advertising assets, billboards, and social media content.
• Develop and manage project timelines, budgets, and resource allocation for creative campaigns.
• Stay up-to-date with the latest design trends, technologies, and best practices in the advertising and marketing industries.

Requirements

• Bachelor's degree in Graphic Design, Advertising, Marketing, or a related field.
• Minimum of 5 years of experience in an art director or similar creative leadership role.
• Exceptional creative and conceptual thinking abilities, with a strong portfolio demonstrating successful campaign execution.
• Proficient in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, and After Effects).
• Excellent project management skills, with the ability to manage multiple projects simultaneously while adhering to deadlines and budgets.
• Strong communication and presentation skills, with the ability to articulate creative concepts and strategies effectively.
• Proven leadership and team management skills, with the ability to motivate and mentor creative professionals.