University of Pittsburgh - Pittsburgh, PA
posted 3 months ago
The Assistant Athletic Director for Football Brand Management plays a pivotal role in enhancing the brand identity of the University of Pittsburgh and its football program. This position is responsible for overseeing the creative services function within the athletics administration, directing a team of artists and creative professionals to produce compelling visual messages that promote the university and its offerings. The individual will manage multiple creative projects from inception to completion, ensuring that all projects adhere to established timelines and budgets while meeting the university's branding standards. In this role, the Assistant Athletic Director will focus on developing and executing innovative marketing strategies across various digital and media platforms, including social media, video, and graphics. The position requires a strong ability to formulate layout designs and presentation approaches, specifying details such as typography, photography, graphics, animation, video, and sound. The Assistant Athletic Director will also be responsible for reviewing and approving art and copy materials produced by staff, ensuring that all creative outputs align with the university's branding objectives. Additionally, the Assistant Athletic Director will act as a liaison between creative personnel and internal or external clients, fostering relationships with vendors and freelancers to enhance the creative output. This role involves conferring with various departments to discuss project requirements and coordinating creative activities to ensure that the university's brand is effectively communicated through all marketing channels. The individual will also be tasked with producing visual and creative materials for recruiting activities, ensuring adherence to brand guidelines in collaboration with licensing and vendors.