ASSISTANT DIRECTOR OF MARKETING COMMUNICATIONS

$72,000 - $78,000/Yr

University of Washington - Seattle, WA

Full-time - Mid Level

Seattle, WA

Educational Services

About the position

The Assistant Director of Marketing Communications at the University of Washington is responsible for developing, executing, managing, and analyzing various marketing communications projects aimed at engaging diverse constituent groups within the College of Engineering. This role focuses on creating compelling communications that align with the College's strategic goals and brand promise, while also managing project timelines and deliverables. The position reports to the Senior Director of Marketing Communications and involves collaboration with various stakeholders to enhance the College's outreach and engagement efforts.

Responsibilities

• Serve as project manager for annual marketing communications initiatives, such as the New Faculty project.
• Collaborate with partners and stakeholders, recommend best practices, set benchmarks and timelines, and ensure success of final deliverables.
• Manage the media collection for the College's Marketing Communications team, including the photography and video database.
• Analyze, update and maintain an online resource web toolkit by developing best practices, templates, updating logos, and conducting project intakes, while collaborating with the web team to ensure usability of the web toolkit.
• Using Asana and other project management tools, build, update and maintain project task lists, and generate and disseminate reports.
• Develop and deploy email communications for fundraising, corporate and foundation relations and stewardship.
• Update and maintain a collateral library, including 10 department fact sheets and a College-branded presentation used by fundraisers.
• Provide guidance and feedback on the creation of visual assets, and plan and schedule photo shoots for use in advancement and alumni communications.
• Serve as point person and logistical coordinator for event videos for the College's signature alumni events and donor videos, working with video producers, managing deliverables and ensuring broad usage across campaigns and events.
• Draft and review materials for College of Engineering events, including programs and invitations.

Requirements

• Bachelor's degree in marketing, communications, business administration or related degree.
• Three years of experience in marketing, communications, advancement or a related field.
• Proficiency in Microsoft Office for generating correspondence, special reports, spreadsheets and design/photography software and applications.
• Familiarity with design programs, including Canva and Adobe Creative Cloud.

Nice-to-haves

• Demonstrated commitment to fostering diversity and contributing to an inclusive working and learning environment.
• Excellent organizational and planning skills, including the ability to manage several projects simultaneously.
• Ability to make decisions in ambiguous situations and exercise sound judgment based on information and analysis in a fast-paced, dynamic, deadline-driven environment.
• Capacity to work professionally with many constituencies, including staff, faculty, alumni, friends, vendors, media and volunteers.
• Ability to develop, adhere to and communicate branding and content guidelines.
• Ability to maintain and protect confidential information.

Benefits

• Generous benefits and work/life programs.
• Professional growth opportunities.
• Unique resources in an environment noted for diversity, intellectual excitement, artistic pursuits and natural beauty.