ASSISTANT DIRECTOR OF MARKETING COMMUNICATIONS

$72,000 - $78,000/Yr

University of Washington - Bothell, WA

Full-time - Mid Level

Bothell, WA

Educational Services

About the position

The Assistant Director of Marketing Communications at the University of Washington's College of Engineering is responsible for developing, executing, managing, and analyzing various marketing communications projects aimed at engaging diverse constituent groups. This role focuses on creating compelling communications that align with the College's strategic goals and brand promise, while also managing communications materials for projects, initiatives, events, and fundraising efforts.

Responsibilities

• Serve as project manager for annual marketing communications initiatives, collaborating with partners and stakeholders to ensure success of final deliverables.
• Manage the media collection for the College's Marketing Communications team, including the photography and video database.
• Analyze, update, and maintain an online resource web toolkit, developing best practices and templates while collaborating with the web team.
• Develop and deploy email communications for fundraising, corporate and foundation relations, and stewardship.
• Update and maintain a collateral library, including department fact sheets and a College-branded presentation.
• Provide guidance on the creation of visual assets and plan photo shoots for advancement and alumni communications.
• Serve as point person and logistical coordinator for event videos, managing deliverables and ensuring broad usage across campaigns.
• Draft and review materials for College events, including programs and invitations.
• Work with design vendors and printers, and manage AV and video production for events.

Requirements

• Bachelor's degree in marketing, communications, business administration or related degree.
• Three years of experience in marketing, communications, advancement or a related field.
• Demonstrated commitment to fostering diversity and contributing to an inclusive working and learning environment.
• Excellent organizational and planning skills, with the ability to manage several projects simultaneously.
• Ability to make decisions in ambiguous situations and exercise sound judgment in a fast-paced environment.
• Proficiency in Microsoft Office and design/photography software and applications.
• Familiarity with design programs, including Canva and Adobe Creative Cloud.
• Ability to develop, adhere to, and communicate branding and content guidelines.
• Ability to maintain and protect confidential information.

Benefits

• Generous benefits and work/life programs.
• Professional growth opportunities.
• Unique resources in a diverse environment.