About the position
As the Assistant Store Manager at our Westport location, you will play a crucial role in supporting the Store Manager, referred to as the Captain, in creating an exceptional shopping experience for our customers. Your primary responsibility will be to embody the brand's philosophy of "Every Day Should Feel This Good" while driving sales and profitability. You will be instrumental in guiding the store team to meet and exceed financial goals, ensuring that every customer interaction reflects our commitment to service and quality. In this role, you will actively seek opportunities to enhance store performance by analyzing market trends and competitor activities. You will also be responsible for implementing in-store events and initiatives from our headquarters, ensuring that our team is aligned with the brand's vision and objectives. Your leadership will be key in fostering a positive customer experience, where you will educate both crew members and customers about our products and brand initiatives. You will maintain a fun, engaging, and professional store environment, focusing on crew development through training and mentorship. This includes creating schedules that support customer service excellence, conducting team meetings, and recognizing outstanding crew performance. Your operational responsibilities will include ensuring compliance with company standards and federal laws, enhancing store efficiency, and managing merchandise controls. You will also play a vital role in merchandising, ensuring that our store reflects current brand initiatives and meets local customer needs. Overall, your leadership and commitment to the vineyard vines brand will be essential in creating a welcoming atmosphere that encourages repeat business and customer loyalty.
Responsibilities
- Support the Store Manager in achieving financial goals and driving sales.
- Develop crew performance goals to increase profitability.
- Identify opportunities to drive additional sales and traffic.
- Monitor competitor activities and market trends.
- Implement in-store events and initiatives from headquarters.
- Exemplify the brand's vision to customers through exceptional service.
- Educate crew and customers on product information and brand initiatives.
- Ensure store practices support a positive customer experience.
- Collect and encourage customer feedback to improve the store environment.
- Maintain a welcoming and professional store environment adhering to HR policies.
- Create schedules that support customer service excellence.
- Develop and educate crew members through training and mentorship.
- Conduct team meetings and team-building exercises.
- Recognize and reward crew performance.
- Foster open communication with crew and headquarters partners.
- Maintain a talent pool for timely recruitment and networking.
- Assist in conducting interviews to hire the best talent.
- Ensure compliance with operational standards and federal laws.
- Evaluate store operations for efficiency and profitability improvements.
- Maintain merchandise controls and develop loss prevention awareness.
- Meet payroll expectations and manage team expenses responsibly.
- Support store merchandising to reflect brand initiatives and local needs.
- Audit store cleanliness and visual standards.
- Support management in making merchandise moves based on sales data.
Requirements
- 9+ months as Assistant Manager in a similar volume type business.
- 1-2 years of retail experience.
- Strong interpersonal communication and customer service skills.
- Ability to plan, manage time, and make decisions in a fast-paced environment.
- Proven success in staff development and mentorship.
- Awareness of competition and industry trends.
- Commitment to personal and team career growth.
- Team-focused, confident, and professional demeanor.
- Smart, intelligent, fun, goal-oriented, and driven by integrity.
- Strong verbal and written communication skills.
- Ability to perform effective selling techniques to achieve sales and repeat business.
- Excellent retail business acumen, including selling skills and sales analysis.
- Flexibility to work a schedule that includes holidays, overnights, and weekends.
- Ability to actively supervise the sales floor.
- Passion for making people happy and leading by example.
- Excitement to recruit, train, motivate, and inspire team members.
- Excellent organizational skills and attention to detail.
- Ability to effectively receive and communicate feedback.
- Proactive networking skills.
- Passion for the vineyard vines brand.
