Earnest - San Francisco, CA
posted about 2 months ago
As an Associate Copywriter at Earnest, you will play an integral part in shaping the customer experience, helping to drive highly visible campaigns across email, social, and other mediums, and helping define and build out the Earnest brand. You'll work with all parts of the business, including design, product, content and marketing, compliance, and more to create marketing copy that will embody the brand from the first marketing touches and throughout the loan and payoff journey. In this role, you will support the development of copy for high-visibility, high-impact projects, working closely with designers to ensure headlines and visuals work hand-in-hand and are consistent with the concept. You will write compelling marketing copy that builds awareness, educates consumers on the benefits of Earnest's product, and drives them to action. Your responsibilities will include producing clear and compelling copy in the Earnest brand voice for our website, landing pages, performance marketing channels, and within the product. Collaboration is key in this position, as you will work closely with teams across Marketing, Design, Product, and Compliance, understanding business partners and their marketing objectives. You will also provide creative support in developing a consistent brand voice and support copywriters during peak workload periods, demonstrating the ability to pivot quickly and catch curveballs. Additionally, you will engage with high-level copy strategic projects like copy mapping, audits, and copy optimization/A/B testing.