Archer - Memphis, TN
posted about 2 months ago
As an Associate Creative Director - Copywriter at Archer, you will be at the forefront of shaping the creative direction for one of the agency's primary accounts in the personal care retail category. This role is designed for an experienced copywriter who thrives in a dynamic environment and is eager to tackle the unique challenges of brand building. You will collaborate closely with clients to understand their objectives and develop innovative strategies that bring their visions to life. Your responsibilities will encompass the entire creative process, from concept development to final execution, ensuring that our work consistently exceeds expectations. You will oversee a variety of projects, including video campaigns, point-of-sale materials, email marketing, social media content, websites, and apps. In this position, you will demonstrate big idea leadership, showcasing both strategic and conceptual thinking. You will consistently produce high-quality work and present it to internal stakeholders and clients, effectively selling your ideas. Collaboration is key, as you will work within a multidisciplinary team, coordinating efforts to deliver impactful communications and campaigns. Staying current on creative, industry, category, and media trends will be essential to your success, as will your ability to prioritize requests and meet deadlines. You will work closely with the group creative director to evaluate, revise, and optimize the work, ensuring that it aligns with best practices across all channels.