Associate Creative Director, Copywriting

DraftKings - New York, NY

Full-time - Mid Level

New York, NY

101-250 employees

Amusement, Gambling, and Recreation Industries

About the position

The Associate Creative Director (Copywriting) will lead the creative vision and execution of copy across various platforms, ensuring alignment with brand strategy and objectives. This role involves collaborating with cross-functional teams to develop compelling narratives that resonate with target audiences, while also mentoring junior copywriters and fostering a creative environment.

Responsibilities

• Lead the development of copy for marketing campaigns, product launches, and brand initiatives.
• Collaborate with designers, strategists, and other stakeholders to create cohesive and impactful messaging.
• Mentor and guide junior copywriters, providing feedback and fostering their professional growth.
• Ensure all copy aligns with brand voice and guidelines, maintaining consistency across all channels.
• Participate in brainstorming sessions to generate innovative ideas and concepts for campaigns.

Requirements

• Bachelor's degree in English, Communications, Marketing, or a related field.
• 5+ years of experience in copywriting, with a focus on digital and traditional media.
• Strong portfolio showcasing a range of writing styles and successful campaigns.
• Excellent communication and collaboration skills, with the ability to work effectively in a team environment.

Nice-to-haves

• Experience in the tech industry or with tech-related products.
• Familiarity with SEO best practices and digital marketing strategies.
• Proficiency in using creative software tools such as Adobe Creative Suite.

Benefits

• Health insurance coverage
• 401(k) retirement plan
• Flexible work hours
• Paid time off and holidays
• Professional development opportunities