Effectv - Alpharetta, GA
posted 3 months ago
The Associate Creative Director at Comcast plays a pivotal role in building and nurturing client partnerships on behalf of the creative agency. This position is responsible for developing innovative campaign strategies that effectively target the right audience to achieve the brand's goals. The Associate Creative Director will oversee comprehensive creative solutions, guiding projects from client needs analysis and ideation through to execution, review, and approval of multi-platform brand activations. This role requires a blend of creativity, strategic thinking, and project management skills to ensure that all campaigns align with client expectations and business objectives. In this role, the Associate Creative Director will lead dynamic creative discovery and presentation meetings with clients, representing the organization with professionalism and utilizing excellent listening and relationship-building skills. A clear understanding of the fundamentals of creative execution, effective marketing, and omni-channel advertising is essential to meet the client's key performance indicators (KPIs). The Associate Creative Director will also be responsible for developing budgets proportional to media spend, setting realistic timeline expectations, and closing creative opportunities while focusing on targeted financial metrics. Additionally, this position involves hiring vendors who possess an exceptional understanding of visual storytelling through various creative mediums, ensuring the best outcomes within budget for each project. The Associate Creative Director will build trust by communicating and collaborating with business partners in a professional, flexible, and positive manner, leveraging creative expertise to develop and close prospect opportunities. Managing multiple assigned projects in an organized and proactive manner, the Associate Creative Director will consistently communicate and update project status in CRM and project management software, thriving in a fast-paced sales organization by proactively meeting challenges and offering revenue-generating solutions.