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ASSOCIATE CREATIVE STRATEGIST

$60,000 - $80,000/Yr

Recruiting From Scratch - San Francisco, CA

posted about 2 months ago

Full-time
Remote - San Francisco, CA
Administrative and Support Services

About the position

The position at Recruiting from Scratch involves utilizing data and creative insights to develop effective advertising strategies for clients. The role is fully remote and requires collaboration with various teams to produce engaging video and static image ads, while also analyzing performance metrics to refine strategies.

Responsibilities

  • Utilizing data, research, and creative insights to formulate effective creative strategy
  • Analyzing data in platforms like Meta Ads Manager and TikTok Ads Manager
  • Performing consumer, product, and competitor research using basic tools/resources
  • Collaborating with Post-Production, Production, and your Strategy Lead to produce videos
  • Writing scripts and copy for video and static image ads
  • Ensuring visuals match creative strategy outlined for the ad
  • Giving feedback that aligns to the creative strategy of the ad
  • Executing on feedback given by your Strategy Lead
  • Analyzing the results of creative tests and utilizing this analysis to iterate
  • Contributing to weekly strategic account planning
  • Identifying top-performing concepts within accounts using data and creative analysis
  • Identifying effective concepts/trends in the social media ecosystem

Requirements

  • Experience with data analysis in advertising platforms
  • Strong creative writing skills for scripts and ad copy
  • Ability to collaborate effectively with cross-functional teams
  • Familiarity with consumer and competitor research methodologies
  • Proficiency in using tools like Meta Ads Manager and TikTok Ads Manager

Nice-to-haves

  • Experience in video production or post-production
  • Knowledge of current trends in social media advertising
  • Familiarity with creative strategy development

Benefits

  • Remote work flexibility
  • Competitive salary range of $60,000-$80,000 base
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