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About the position
The Associate Director of Body Contouring at Allergan Aesthetics plays a pivotal role in the Customer Marketing Team, focusing on the CoolSculpting® and CoolTone® brands. This position is responsible for developing and executing marketing strategies aimed at healthcare professionals (HCPs) to achieve financial targets and enhance brand metrics. The role requires strong leadership, marketing acumen, and the ability to collaborate across various teams to ensure successful program implementation and business model execution.
Responsibilities
- Develop HCP marketing programs and collaborate with cross-functional team members to ensure consistency and flawless launch execution across all relevant channels.
- Lead the implementation of marketing programs from concept to execution, driving collaboration among internal and external partners.
- Lead and coordinate cross-functional teams through the development and execution of new business models across the body contouring franchise.
- Develop effective working relationships with Regulatory, Legal, Medical, and Compliance counterparts to ensure all tactics meet requirements.
- Oversee the development and management of promotional programs and tools, leading the team to develop promotional tactics and sales tools that support brand strategies.
- Lead in the development of annual brand planning for respective strategies and tactics, including business objectives and measurable outcomes.
- Contribute towards achieving brand financial and market share goals, manage promotional budget, and deliver quarterly profit targets.
- Participate in advisory boards, market research, and customer interactions to integrate insights into tactical execution.
- Collaborate with internal creative teams and external creative agencies.
Requirements
- Bachelor's degree required.
- Demonstrated marketing and commercial acumen in HCP and/or consumer channels.
- Operational and program management experience in medical device or pharmaceutical channels.
- Strong analytical and presentation skills.
- Proven leadership skills with a track record of successfully taking ideas from inception to completion.
Benefits
- 401(k)
- Dental insurance
- Health insurance
- Paid holidays
- Paid time off
- Vision insurance
