Associate Director Global Oncology Marketing - Hematology

$149,400 - $235,100/Yr

Merck KGaA Darmstadt Germany - Rahway, NJ

Full-time - Mid Level

Onsite - Rahway, NJ

Chemical Manufacturing

About the position

We are currently recruiting for an Associate Director Global Oncology Marketing for new Antibody Drug Conjugates which is expected to launch in the coming years and is an exciting opportunity to help Lymphoma patients and expand our company's oncology portfolio. The Associate Director of Global Oncology Marketing will report to the Hematology Asset & Disease Lead and will support the development of the Commercial strategy of a clinical-stage important pipeline asset, including asset-level strategy across indications. This position will require outstanding leadership in brand development and launch preparation. Key responsibilities include coordination, in collaboration with tumor strategy teams, of providing commercial inputs into Asset/brand strategy development. The role will also involve providing commercial inputs, where appropriate, into Scientific Strategy development & execution (e.g., Congress Planning, Scientific Platform development, Medical Education programs, Patient Engagement etc.) and collaborating with Medical / Health Economics and Outcomes Research (HEOR). The Associate Director will be responsible for the development of Global Campaigns, including trademark, hallmark, logo lockup, concepts, and messaging. Collaboration with other functions/divisions to develop plans and execute worldwide launches to ensure commercial and enterprise readiness is essential. Additionally, the role requires collaboration with regions and key markets to develop global strategy while supporting local needs, participating in the development of customer engagement strategy, and scientific expert leader engagement. Through detailed competition tracking and assessment, the Associate Director will inform commercial planning assumptions, strategy, and positioning, as well as develop competitive response planning. The position also involves providing commercial inputs, where appropriate, for the creation & implementation of internal/external communications for the asset.

Responsibilities

• Provide commercial inputs into Asset/brand strategy development.
• Provide commercial inputs into Scientific Strategy development & execution.
• Collaborate with Medical / Health Economics and Outcomes Research (HEOR).
• Develop Global Campaigns, including trademark, hallmark, logo lockup, concepts, and messaging.
• Collaborate with other functions/divisions to develop plans and execute worldwide launches.
• Collaborate with regions and key markets to develop global strategy while supporting local needs.
• Participate in the development of customer engagement strategy and scientific expert leader engagement.
• Inform commercial planning assumptions, strategy, and positioning through competition tracking and assessment.
• Develop competitive response planning.
• Provide commercial inputs for the creation & implementation of internal/external communications for the asset.

Requirements

• Bachelor's Degree required.
• Minimum 4 years combined marketing, sales, market access & pricing, marketing support or related experiences in pharmaceutical or biotechnology industries.
• Marketing experience in development of brand strategy, brand positioning, and brand marketing.
• Understanding of Hematology healthcare market dynamics around innovation & capabilities, and the science of Oncology.
• Understanding of healthcare trends and reimbursement and policy issues and their potential impact upon the company's business opportunities.
• Strong business acumen and ability to drive initiative forward.
• Strong collaboration skills, both within commercial teams and cross divisional teams.
• Ability to clearly articulate messages/information across the enterprise and to leadership.
• Ability to work within complex organizations and markets and lead sub-teams, influencing without authority.

Nice-to-haves

• Master's degree (MBA).
• Global Marketing and/or marketing experience in development of brand strategy, brand positioning, and brand marketing, ideally in hematology.
• Experience providing commercial input on activities such as target product profile development, global regulatory filing strategy, launch readiness reviews, organized customer interactions, market research, demand, revenue, and P&L forecasting, BD&L activities, product development team (PDT) and agency partner management.
• Work with finance and business planning to manage brand forecast and S&OP process.

Benefits

• Bonus eligibility
• Long term incentive if applicable
• Health care and other insurance benefits (for employee and family)
• Retirement benefits
• Paid holidays
• Vacation
• Sick days