Associate Director of Marketing and Communications, Leveraging our Lands

The Nature Conservancy - Montpelier, VT

Full-time - Mid Level

Montpelier, VT

Religious, Grantmaking, Civic, Professional, and Similar Organizations

About the position

The Associate Director of Marketing and Communications at The Nature Conservancy will play a pivotal role in shaping and executing the marketing and communications strategy for the organization, particularly focusing on the Leveraging our Lands initiative. This position is designed for a dynamic leader who is passionate about conservation and has a proven track record in marketing and communications. The Associate Director will work closely with various teams to develop and implement comprehensive marketing campaigns that promote the organization's mission and engage stakeholders effectively. In this role, the Associate Director will oversee the creation of compelling content across multiple platforms, including digital, print, and social media. They will be responsible for managing a team of marketing professionals, providing guidance and support to ensure that all communications align with the organization's goals and values. The ideal candidate will have experience in strategic planning, brand management, and audience engagement, with a strong ability to analyze market trends and adapt strategies accordingly. The Associate Director will also collaborate with external partners and stakeholders to enhance the visibility of The Nature Conservancy's initiatives. This includes developing relationships with media outlets, coordinating public relations efforts, and representing the organization at various events and conferences. The position requires a creative thinker who can innovate and inspire others while maintaining a focus on measurable outcomes and impact.

Responsibilities

• Develop and implement marketing and communications strategies for the Leveraging our Lands initiative.
• Oversee the creation of content for various platforms, including digital, print, and social media.
• Manage a team of marketing professionals, providing guidance and support.
• Analyze market trends and adapt strategies to enhance audience engagement.
• Collaborate with external partners and stakeholders to promote initiatives.
• Coordinate public relations efforts and develop relationships with media outlets.
• Represent the organization at events and conferences.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 7 years of experience in marketing and communications, preferably in a non-profit or conservation context.
• Proven track record in developing and executing successful marketing campaigns.
• Strong leadership skills with experience managing teams.
• Excellent written and verbal communication skills.
• Ability to analyze data and market trends to inform strategies.

Nice-to-haves

• Experience in digital marketing and social media management.
• Familiarity with conservation issues and non-profit sector.
• Strong project management skills.

Benefits

• Health insurance coverage
• 401k retirement savings plan
• Paid holidays and vacation time
• Professional development opportunities
• Flexible scheduling options