Associate Director of Marketing & Communications - College of Nursing

$43,675 - $43,675/Yr

Wayne State University - Detroit, MI

Full-time - Mid Level

Detroit, MI

Educational Services

About the position

The Associate Director of Marketing & Communications at Wayne State University's College of Nursing is responsible for providing leadership and strategic direction in marketing and communication efforts. This role involves managing day-to-day office activities, overseeing public relations, and enhancing the visibility of the College of Nursing. The position requires collaboration with various stakeholders to create effective communication materials and manage the marketing budget.

Responsibilities

• Provide marketing and communication leadership and strategic direction for the College of Nursing.
• Manage and control day-to-day office activities to create a collaborative working environment.
• Lead public relations efforts to increase visibility of the College of Nursing.
• Oversee and coordinate all marketing and communication budget activities.
• Supervise part-time support personnel, including hiring, disciplining, and training.
• Review and edit existing promotional materials for marketing effectiveness.
• Create communications in various media that reflect the brand of the College of Nursing.
• Collaborate with the Multimedia Specialist to enhance the College's online presence.
• Coordinate communications projects with vendors and contractors.
• Participate in special projects, research, and assignments.

Requirements

• Bachelor's Degree in a relevant field.
• 5-8 years of experience in marketing and communications within higher education.
• Proven track record in developing and administering a marketing/communications program.
• Strong management skills and ability to set and implement a self-directed agenda.
• Excellent organizational leadership and planning skills.
• Problem-solving skills with the ability to identify and resolve issues.
• Strong customer service skills and ability to interact sensitively with diverse communities.
• Excellent written and oral communication skills.
• Proficient in Microsoft Office and Windows-based applications.

Nice-to-haves

• Experience in higher education marketing management.
• Knowledge of HTML and web content management.

Benefits

• Health insurance
• Dental insurance
• Retirement savings plan (401k)
• Paid holidays
• Professional development opportunities