BD - Sparks, MD
posted 8 days ago
Full-time - Mid Level
Sparks, MD
5,001-10,000 employees
Miscellaneous Manufacturing
About the position
The Associate Director of Product Management will lead the global Molecular Instrumentation and Software portfolio within the Diagnostics Solutions team at BD. This role involves overseeing the entire product lifecycle, collaborating with cross-functional teams, and driving product performance to ensure revenue growth and market presence in the Molecular Diagnostics business.
Responsibilities
- Lead the development and execution of multi-generation product portfolio strategy through coordination with cross-functional teams.
- Drive the new product development and introduction process, ensuring successful launch and commercialization.
- Handle the overall life cycle of assigned product lines, including product changes, inventory needs, production planning, and quality.
- Evaluate and craft financially sound business proposals for new products and partnerships to expand portfolio revenue.
- Collect and monitor voice of customer, competitive insights, market, and technology trends to shape strategies and roadmaps.
- Establish pricing positioning, monitor product pricing vs. competition, and lead product-specific price/margin improvement initiatives.
- Conduct business analyses for assigned products/product lines to support business planning and generate actionable insights.
- Collaborate with marketing and commercial teams to develop and execute marketing plans and demand generation to achieve product line objectives.
- Ensure appropriate technical support for sales and field applications teams, including assistance with communicating and positioning products.
- Refine the Product Management process to align with business priorities.
Requirements
- Bachelor's Degree in Biological Sciences or equivalent is required; advanced degree and/or MBA preferred.
- 7+ years of relevant product management experience within diagnostic or life sciences industries.
- Solid product management foundation in leading instrumentation portfolios through their entire lifecycle.
- Experience with molecular instrumentation is strongly preferred.
- Shown success in leading global new product development projects through the stage gate process.
- In-depth knowledge of molecular diagnostic laboratory instrumentation and workflow.
- Strong analytical skills with the ability to conduct and interpret financial analysis related to the product portfolio.
- A strong record of leading and running cross-functional teams within a matrix organization.
- Excellent communication, presentation, and writing skills.
Nice-to-haves
- Experience in a fast-paced healthcare environment.
- Familiarity with regulatory requirements in the diagnostics industry.
Benefits
- Competitive salary and performance-based rewards.
- Comprehensive health insurance coverage.
- 401(k) retirement savings plan with company matching contributions.
- Paid time off and holidays.
- Opportunities for professional development and continued education.
