Associate Director-UX Research

$155,400 - $261,100/Yr

AT&T - Dallas, TX

Full-time - Senior

Dallas, TX

Telecommunications

About the position

The Associate Director - UX Research (Product Strategy) at AT&T is responsible for leading a team in the planning and execution of user research to inform product design and strategy. This role involves collaborating with leadership to define research strategies, mentoring UX researchers, and ensuring that research insights are effectively shared and utilized across the organization. The position is situated within a dynamic team focused on innovation and customer experience, requiring strong leadership and communication skills.

Responsibilities

• Lead and support a team in the planning and design of discovery and evaluative research for strategic product initiatives.
• Collaborate with leadership to define product and UX research strategy and oversee the execution of user research.
• Manage and mentor a team of UX researchers in operationalizing and performing user research.
• Direct UX researchers in designing and analyzing qualitative and quantitative studies to identify opportunities through actionable insights.
• Work with UX, product, and other stakeholders to identify and prioritize research projects.
• Develop goals and success measures to gauge the effectiveness of research studies.
• Forecast resource needs to support Design Technology business goals and objectives.
• Innovate methods for sharing insights and democratizing research, maintaining an insights repository.
• Share research methods, rigor, and best practices to scale research across teams.
• Support design-thinking practices, workshop facilitation, and translating research to experience requirements.

Requirements

• 8+ years experience performing and leading UX research in a product-development environment.
• 2+ years experience leading and developing UX researchers.
• Expertise in qualitative and/or quantitative research methodologies.
• Experience with generative and evaluative research methods.
• Proven record of uncovering, synthesizing, and distributing actionable insights that informed product strategy and decisions.
• Experience facilitating cross-functional working sessions and/or workshops with product partners, peers, and stakeholders.
• Strong understanding of working with agile and lean processes with product and development teams.
• Strong understanding of the Jobs-to-be-done framework.
• Understanding of developing requirements in product strategy and agile delivery using user research and design.
• Experience with product requirements that stem from research and design.
• Highly collaborative with peers, leadership, and direct reports; ability to effectively engage partners to overcome barriers.
• Excellent communication and mentoring skills.
• MS or PhD in a human behavior-related field or equivalent experience.

Nice-to-haves

• Bachelor of Science degree in Human Computer Interaction, Interactive Media, or Human Factors Engineering or equivalent experience.
• Expert-level, real-world experience in design (8-10 years) with working knowledge of managing projects and teams independently.

Benefits

• Medical/Dental/Vision coverage
• 401(k) plan
• Tuition reimbursement program
• Paid Time Off and Holidays (at least 23 days of vacation each year and 9 company-designated holidays)
• Paid Parental Leave
• Paid Caregiver Leave
• Additional sick leave beyond what state and local law require may be available but is unprotected
• Adoption Reimbursement
• Disability Benefits (short term and long term)
• Life and Accidental Death Insurance
• Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
• Employee Assistance Programs (EAP)
• Extensive employee wellness programs
• Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet, and AT&T phone.