Associate Global Brand Manager, Marketing, BD Advanced Patient Monitoring

$70,000 - $100,000/Yr

Edwards Lifesciences - Laguna Beach, CA

Full-time

Laguna Beach, CA

Miscellaneous Manufacturing

About the position

The Associate Global Brand Manager for Marketing in the BD Advanced Patient Monitoring division is responsible for executing global marketing campaigns aimed at supporting surgical and critically ill patients. This role involves developing marketing messages, planning promotional campaigns, and providing support to the sales force by monitoring market trends and intelligence. The position is integral to ensuring that the company's strategies resonate with clinicians, patients, and employees globally.

Responsibilities

• Develop marketing messages based on regional strategies
• Continuously enhance knowledge of current literature and regulatory/legal requirements
• Collaborate on the execution & development of strategic plans for the product portfolio
• Support the introduction of new products in the market
• Work with product managers to develop and execute marketing and product training materials
• Support sales force training on product, messaging, and competition
• Organize logistics for relevant internal and external meetings
• Perform competition analysis including market dynamics and product positioning

Requirements

• Bachelor's Degree AND 3 years of relevant experience in marketing, advertising, sales, or product management
• OR Master's Degree AND 1 year of relevant experience in marketing, advertising, sales, or product management

Nice-to-haves

• Experience in supporting product launches and creating campaign materials
• Excellent written and verbal communication skills
• Good problem-solving, critical thinking, and investigative skills
• Strong project management skills with the ability to balance multiple projects
• Passion for marketing strategy and a desire to learn
• Strong attention to detail
• Proven expertise in MS Office Suite

Benefits

• Competitive salaries
• Performance-based incentives
• Wide variety of benefits programs to address diverse individual needs