Associate Manager, Brand Marketing (Innovation)

$96,000 - $112,900/Yr

Taco Bell - Irvine, CA

Full-time - Mid Level

Irvine, CA

5,001-10,000 employees

Food Services and Drinking Places

About the position

The Associate Manager, Brand Marketing (Innovation) at Taco Bell is responsible for driving the brand innovation pipeline, focusing on creative initiatives that enhance the brand's narrative and cultural relevance. This role involves collaboration with cross-functional teams and agency partners to manage the ideation and development of new products, ensuring alignment with the overall brand strategy and objectives.

Responsibilities

• Serve as the primary contact for internal agency and cross-functional partners regarding the flow of marketing materials.
• Support senior managers in project management, including legal reviews and timeline consolidation.
• Assist in the development of creative briefs and evaluate creative work, ensuring alignment with campaign strategies.
• Facilitate cross-functional discussions to advance innovation workstreams.
• Build relationships with cross-functional peers to gather diverse inputs for projects.
• Manage finance-related inquiries for brand creative, including invoicing and vendor management.
• Compile campaign recaps and reporting for internal stakeholders.

Requirements

• Bachelor's degree required; business degree preferred.
• 3+ years of experience in brand management or related fields.
• Ad agency experience is a plus.
• 1-2 years of project management experience with cross-functional coordination.
• 1+ years of experience in writing creative or communication briefs.
• Proficiency in Microsoft Office, particularly strong PowerPoint skills.
• Strong internal motivation and intellectual curiosity.

Nice-to-haves

• Experience in a fast-paced, dynamic environment.
• Ability to think creatively and analytically.

Benefits

• 401(k) with 6% matching contribution
• Adoption assistance
• Onsite childcare
• Comprehensive medical and dental insurance
• Onsite dining center
• Generous parental leave
• Up to 4 weeks of vacation per year
• Discounts and free food