Associate Manager, East Area Omnichannel Activation

About the position

The East Area Omnichannel Activation Associate Manager at Mondelēz International is a pivotal role focused on driving the company's ambition in online snacking. This position is responsible for executing integrated marketing activations across various brands and enhancing digital commerce strategies within the East Area. The role involves collaboration with internal teams and key customers to optimize online presence and drive growth through effective marketing and operational strategies.

Responsibilities

• Develop and execute Omnichannel business plans in partnership with Customer Business Teams and HQ category planning teams.
• Assess key flywheel opportunities and develop projects to address them, recording learnings and best practices.
• Drive omnichannel activations for MDLZ brands at East Area customers in partnership with CBT and headquarters brand teams.
• Manage brief development, brainstorms, idea sell-in, and execution of marketing strategies.
• Partner with retailers to improve their digital commerce and activation capabilities.

Requirements

• Bachelor's Degree Required
• 3-5 years of experience in CPG, preferably in food
• Shopper, trade or brand marketing experience preferred
• Digital commerce and retail media experience a plus
• Strong communication skills and customer focus
• Capability/background in analytics and insights

Nice-to-haves

• Experience driving success with a cross-functional team
• Comfortable managing with ambiguity and adapting to changing business needs
• Understanding of Mondelez culture and external retail organizations

Benefits

• Health insurance coverage
• Wellness and family support programs
• Life and disability insurance
• Retirement savings plans
• Paid leave programs
• Education related programs
• Paid holidays and vacation time