Associate Manager, Growth Marketing

Hearst Communications - New York, NY

Full-time - Mid Level

New York, NY

Publishing Industries

About the position

The Associate Manager, Growth Marketing will play a crucial role in the marketing team, focusing on customer acquisition and revenue growth through innovative digital marketing strategies. This position requires a blend of analytical skills and strategic thinking to effectively collaborate and leverage data for informed decision-making. The role is part of the Consumer Revenue team and involves working with well-known brands such as Runner's World, Women's Health, and Oprah Daily.

Responsibilities

• Lead customer acquisition initiatives to drive revenue growth.
• Analyze data to inform marketing strategies and decisions.
• Collaborate with cross-functional teams to implement marketing campaigns.
• Develop and execute innovative digital marketing strategies.
• Monitor and report on the performance of marketing initiatives.

Requirements

• Strong background in digital marketing and data analysis.
• Proven ability to lead customer acquisition efforts.
• Excellent collaboration and communication skills.
• Strategic thinking and problem-solving abilities.

Nice-to-haves

• Experience with marketing for wellness or lifestyle brands.
• Familiarity with analytics tools and platforms.

Benefits

• Health insurance coverage
• Paid holidays
• Professional development opportunities