Associate Manager, Social Media Community & Engagement

Benjamin Moore - Montvale, NJ

Full-time - Mid Level

Onsite - Montvale, NJ

Chemical Manufacturing

About the position

The Associate Manager, Social Media Community & Engagement at Benjamin Moore will lead communication and engagement efforts across various social media platforms. This role is crucial for building relationships with customers, enhancing brand reputation, and driving engagement. The ideal candidate will have a passion for social media, interior design, and home decorating, and will embody the brand's voice in all interactions.

Responsibilities

• Lead communication and engagement efforts with followers/customers across key social media channels.
• Manage daily channel monitoring and responsive customer engagement, acting as a group moderator.
• Work cross-functionally with teams including customer service, PR, and marketing to manage customer inquiries.
• Identify and escalate broader issues and trends related to customer engagement.
• Summarize situations and deliver possible solutions for cross-functional teams.
• Collaborate with color and product teams to stay updated on design trends and develop expertise in paint.
• Engage with users tagging or mentioning Benjamin Moore in their content to build brand loyalty.
• Assist in collecting user-generated content and testimonials from customers.
• Utilize social media management tools to record responses and measure engagement success.
• Produce ongoing social listening reports to guide social media engagement strategy.
• Update and maintain Community Management process documents.
• Stay informed on the latest technology and community management methodologies.
• Perform other duties as required.

Requirements

• Bachelor's degree in marketing, communications, or a similar discipline preferred.
• 2+ years of social media community management experience for a consumer brand, preferably in interior design or home space.
• Self-starter with the ability to develop and understand processes and drive improvements.
• Strong writing and editing skills with attention to detail.
• Hands-on experience in community management for a recognized brand preferred.
• Strong communication skills and ability to work collaboratively in a fast-paced environment.
• Excellent verbal and written skills with outstanding attention to detail.
• Deep understanding of social media platforms including Instagram, TikTok, Facebook, Threads, X, YouTube.
• Experience with social media management tools such as Sprinklr.
• Resourceful and proactive with strong organizational and project management skills.

Nice-to-haves

• Experience in the home decor or interior design industry.
• Familiarity with social media analytics and reporting tools.

Benefits

• Work-life balance
• Competitive benefits
• Ongoing learning and continuing education opportunities
• Skill development programs