The Associate Digital Product Manager supports the execution of a delightful user experience for eCommerce (web and mobile) platforms and digital loyalty. This role assists in translating vision into actionable roadmaps, collaborating with technology and business stakeholders across brands to enhance digital properties with a focus on driving first-party sales and improving customer satisfaction. Working closely with the Product team, the Associate Product Manager contributes to the development of roadmaps and plans to achieve business objectives. They assist in the execution of feature development and incremental enhancements to increase customer adoption and engagement. The Associate Product Manager helps maintain and prioritize the product backlog, aligning tasks with defined customer value, product strategy, and organizational goals. They utilize data and analytics to help identify opportunities and assist in prioritizing tasks accordingly. This role also supports scrum team activities to deliver innovative features and enhancements through product backlog grooming and iterative development processes.
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