Associate Product Marketing Manager - Developer Technologies

$66,560 - $83,200/Yr

Esri - Redlands, CA

Full-time - Entry Level

Redlands, CA

Professional, Scientific, and Technical Services

About the position

As a results-oriented team player with a passion for software technology, you will leverage your skills to collaborate with product, industry, and sales managers in developing and implementing effective marketing plans and programs. These efforts will increase awareness and drive the adoption of Esri's developer technology products. You will work closely with team members and subject matter experts across the company to support, manage, and execute marketing projects that align with strategic initiatives. As part of the Product Marketing team, you will partner with other Product Marketing Managers, Product Management, Industry Marketing, Corporate Marketing, and Global Business Development to execute marketing campaigns and deliver impactful internal and external communications. The ideal candidate is a highly driven, self-motivated individual with excellent communication skills and the ability to manage multiple projects while working with diverse teams across the company.

Responsibilities

• Assist Product Marketing team in implementing marketing campaigns and tracking success metrics to ensure campaign goals are met
• Collaborate with Industry Marketing and Corporate Marketing teams to execute tactical campaign activities
• Coordinate requirements across different departments for the creation of digital content for campaigns and ensure timely delivery of marketing collateral
• Prepare performance reports for stakeholders by collecting, analyzing, and summarizing key performance indicators for campaigns or other marketing activity
• Contribute to the development of product marketing briefs by researching the target audiences; their challenges and our solutions; crafting the value propositions and overall product messaging
• Assist in developing compelling content such as case studies, web and social posts, videos, blogs, newsletters, and product demos

Requirements

• 1+ year of experience working in a marketing, project or program management, or administration role within a technology company
• Strong attention to detail
• Excellent verbal and written communication skills
• Ability to prioritize projects and work in a fast-paced environment on multiple tasks simultaneously
• Bachelor's in marketing, business, or related field

Nice-to-haves

• Previous experience in product, high-tech, or technical marketing teams

Benefits

• Medical, dental, vision insurance for employees and their families
• 401(k) and profit-sharing programs
• Minimum accrual of 80 hours of vacation leave
• Twelve paid holidays throughout the calendar year
• Opportunities for personal and professional growth