Associate Social Media and Community Manager

$88,160 - $132,240/Yr

Henry Schein - American Fork, UT

Full-time - Mid Level

Remote - American Fork, UT

Miscellaneous Manufacturing

About the position

The Associate Social Media and Community Manager at Henry Schein is a pivotal role responsible for developing and executing social media strategies and objectives that align with the company's goals. This position involves leading community management efforts and optimizing the presence of Henry Schein One across various social media platforms. The role requires collaboration with internal stakeholders, including Marketing, Sales, Customer Success, Service and Support, Product, Legal, Engineering, and Human Resources, to understand their unique objectives and challenges. By doing so, the Associate Manager will enhance processes and communication across the organization. In this role, the Associate Manager will define Henry Schein One's ongoing position on social media by identifying effective goals and strategies. This includes managing relationships with social media marketing, monitoring, management, and analytics vendors to optimize investments. The position also entails managing engagement and communication across all social media communities, including Facebook, LinkedIn, Twitter, TikTok, and emerging channels, to foster community engagement and drive brand awareness. The Associate Manager will be responsible for monitoring brand social channels and relevant online conversations, identifying opportunities for engagement, and surfacing customer insights. This role requires gauging sentiment and informing the strategic development of content by extracting meaningful qualitative and quantitative insights from the communities. Engaging with influencers and the community through social listening and proactive outreach is also a key responsibility. Additionally, the Associate Manager will evolve and improve community engagement strategies and guidelines, ideate and execute unique social media activations, and contribute to channel-specific programming calendars that cater to targeted audiences. Ensuring that social media experiences and campaigns meet marketing objectives and branding guidelines is crucial for protecting the integrity of the Henry Schein One and product brands while driving sales to benefit the business. The role champions innovative social media and marketing programs in the B2B Healthcare space, delivering dynamic and high-value online experiences.

Responsibilities

• Develop and execute social media strategy and objectives for Henry Schein One.
• Lead community management efforts across various social media platforms.
• Collaborate with internal stakeholders to understand their goals and challenges.
• Define ongoing social media positioning and identify effective goals and strategies.
• Manage relationships with social media marketing, monitoring, management, and analytics vendors.
• Oversee engagement and communication across all social media communities.
• Monitor brand social channels and relevant online conversations for engagement opportunities.
• Gauge sentiment and inform content strategy based on community insights.
• Engage with influencers and the community through social listening and outreach.
• Evolve and improve community engagement strategies and guidelines.
• Ideate and execute unique social media activations tailored to each channel.
• Contribute to channel-specific programming calendars aligned with marketing goals.
• Ensure social media campaigns meet marketing objectives and branding guidelines.

Requirements

• 6 to 8 years of professional experience in social media and community management.
• Bachelor's Degree or global equivalent in a related discipline.
• Experience managing social media for large brands, especially in regulated industries.
• Prior experience with social media and digital communication tools.
• Willingness to experiment with new approaches and tools.
• Expertise in creating scalable processes and guidelines.
• Strong judgment and decision-making skills in complex scenarios.
• Excellent understanding of industry practices and trends.
• Strong proficiency with tools, systems, and procedures related to social media.
• Strong planning and organizational skills.
• Excellent verbal and written communication skills.
• Strong presentation and public speaking skills.
• Strong interpersonal and conflict resolution skills.
• Ability to build partnerships internally and externally.
• Good negotiating skills and ability to resolve complex issues effectively.
• Project management skills and ability to manage a budget.

Nice-to-haves

• Master's degree or global equivalent is a plus.

Benefits

• Medical, Dental and Vision Coverage
• 401K Plan with Company Match
• Paid Time Off (PTO)
• Paid Parental Leave
• Short Term Disability
• Work Life Assistance Program
• Health Savings and Flexible Spending Accounts
• Education Benefits
• Worldwide Scholarship Program
• Volunteer Opportunities
• Competitive compensation.