Automotive Social Media Manager

$27,040 - $37,440/Yr

New Image Auto Sales - New Philadelphia, OH

Full-time - Entry Level

New Philadelphia, OH

Motor Vehicle and Parts Dealers

About the position

The Social Media Manager at New Image Auto Sales is responsible for enhancing the company's online presence through creative content creation and effective social media strategies. This role focuses on managing various social media platforms, developing advertising campaigns, and analyzing performance metrics to drive engagement and traffic to the dealership's services.

Responsibilities

• Create, edit, and manage TikTok videos and other short-form content.
• Oversee and manage all social media profiles (Facebook, Instagram, TikTok, etc.).
• Develop and implement social media strategies to grow followers, engagement, and reach.
• Create and manage Google Display ads to generate leads and drive traffic.
• Develop and manage Facebook ad campaigns to optimize conversions and ROI.
• Analyze social media performance metrics and report on the effectiveness of campaigns.
• Stay updated with trends and best practices in social media, advertising, and digital marketing.

Requirements

• Proven experience managing social media platforms (especially TikTok and Facebook).
• Experience creating and managing Google Display ads and Facebook ads.
• Strong content creation skills, including video editing and graphic design.
• Ability to analyze data and adjust strategies based on performance.
• Excellent communication and collaboration skills.
• Knowledge of the automotive industry is a plus but not required.

Nice-to-haves

• Knowledge of the automotive industry is a plus but not required.

Benefits

• Flexible spending account
• Paid time off
• Employee discount
• Opportunities for advancement
• Flexible schedule