AVP, Marketing and Producer Management

$159,700 - $189,500/Yr

Argonaut Management Services - New York, NY

Full-time - Mid Level

Remote - New York, NY

Professional, Scientific, and Technical Services

About the position

The AVP, Marketing and Producer Management at Argo Group is a pivotal role focused on driving growth within business units and key strategic partners. This position involves developing and executing marketing and distribution strategies, managing relationships with distribution partners, and ensuring effective onboarding and performance management of producers. The role requires a blend of strategic thinking, strong communication skills, and a sales-oriented mindset to enhance client engagement and support the overall business objectives.

Responsibilities

• Work closely with business unit leadership to develop strategic plans and execute marketing initiatives to enhance relationships with distribution partners.
• Proactively capture client feedback and competitive intelligence to continuously refine the business units' value proposition and opportunities for growth.
• Support cultivation of a sales culture throughout the business unit.
• Manage the new appointment process, drive new producer onboarding, ongoing progress reporting, performance management, and handle terminations.
• Collaborate with business unit and marketing team on campaign development and management, including educational, entertainment, and incentive events, advertising, collateral development, and digital and social media strategy.
• Partner with business unit leaders on development and execution of major conference strategies, including scheduling, producer packets, events, marketing communications, presentations, and follow-up.
• Track, measure and drive marketing ROI.
• Develop and implement plans for client engagement, sales enablement, profitability insights, and key distribution partner strategies that support business unit growth.
• Interact with distribution partners and actively manage the relationships.
• Review the producer data report monthly, identifying trends, opportunities, and concerns; initiate proactive actions in support of the broader Argo Group and distribution partners.
• Evaluate customer research, market conditions, competitor data, and partner with underwriting departments to advance a sales-oriented and client-focused approach to producer management.
• Seek ways to incentivize distribution partners to expand their relationships with Argo.

Requirements

• Bachelor's degree in Marketing, Business or related field (Master's preferred).
• Minimum of 5 years insurance experience required.
• Minimum of 7 years in marketing/communications role required.
• Strong communication and influencing skills.
• Strong analytical skill set, including ability to analyze data and gain insights and provide direction.
• Ability to think strategically and 'out-of-the-box'.
• Experience working within a matrixed environment and collaborating with colleagues and management at various levels.

Benefits

• Life insurance
• Vision insurance
• Parental leave
• Paid time off
• 401(k)
• Profit sharing
• Remote work