B2B DIGITAL MARKETING SPECIALIST

$60,000 - $75,000/Yr

JBS Usa - Greeley, CO

Full-time - Mid Level

Greeley, CO

10,001+ employees

Merchant Wholesalers, Nondurable Goods

About the position

JBS USA Beef is seeking a B2B Digital Marketing Specialist to lead the data-synchronization process between the company and its customers. This role is crucial for ensuring the accuracy and efficiency of product information management, contributing to the successful launch and marketing of new and existing products. The specialist will collaborate with various internal teams and external content service providers to optimize digital content and manage data effectively.

Responsibilities

• Syndicate product content and GDSN data to customers, including Sysco, US Foods, Performance Food Group (PFG), and Gordon Food Service (GFS).
• Become an expert in the Global Synchronization Network (GDSN) process, including assigning UPC codes and publishing data to customers.
• Lead the 1WorldSync and Syndigo processes, including data publication of GDSN data, marketing content, images, and nutritional information.
• Receive and execute data-synchronization requests and questions from Sales Managers and clients.
• Ensure that all content updates are fully pushed out to each point of distribution.
• Act as a business operations SME to influence, manage change, and educate about GDSN.
• Own the reviewing and validation process for all digital shelf analysis reporting.
• Perform other duties and responsibilities as necessary.

Requirements

• Bachelor's degree.
• Familiarity with managing digital shelf tools and optimizing content.
• Knowledge of Foodservice, Retail, and Manufacturer product information management processes.
• Experience gathering data from systems like SAP and PLM.
• 1-3 years' experience using service providers like Syndigo, 1WorldSync, or Salsify.
• 1-3 years' experience managing GDSN and GS1.
• Certified project management professional (PMP) is a plus.
• Experience in a manufacturing/distribution environment is a plus.
• Strong computer skills (Excel, Word, PowerPoint, Outlook).
• Highly organized and detail-oriented with strong attention to data integrity.
• Strong business communication and interpersonal skills.

Nice-to-haves

• Experience in eCommerce and technology platforms.
• Ability to manage multiple data sources.
• Strong analytical proficiency with proven recommendations for impact.

Benefits

• Health insurance
• Dental insurance
• Vision insurance
• Paid time off
• 401(k) matching