Brand Communications Manager

Anthropic - San Francisco, CA

Full-time

San Francisco, CA

About the position

The Brand Communications Manager at Anthropic will play a pivotal role in shaping the company's online presence and communication strategies. This position requires a unique blend of technical understanding and creative storytelling to effectively convey the capabilities of AI to diverse audiences. The manager will work closely with various teams to develop innovative campaigns and narratives that resonate culturally and technically, ensuring that the company's AI, Claude, is presented in a sophisticated manner across the internet.

Responsibilities

• Shape creative campaigns that help technical and non-technical audiences understand AI capabilities
• Work with our product team, researchers, and marketers to create novel approaches to showcase our research and technical advances
• Build and nurture our presence in key technical communities and AI watering holes on the internet
• Create and manage scalable systems for social sentiment monitoring and reporting
• Build playbooks that anticipate and address user needs
• Partner with incident response teams

Requirements

• 5+ years of experience in online communications, ideally at a high-growth technology company
• Strong technical aptitude - able to grasp AI concepts and engage meaningfully with technical audiences
• Deep understanding of how different online spaces and technical communities work
• Willingness to become a Claude expert
• Ability to make sound judgment calls under pressure
• Meticulous writing skills and instinct for tasteful narrative
• Bias for action and autonomy in fast-moving situations
• Experience creating engaging and successful product launches