Brand Designer

Matthews, NC

Food and Beverage Retailers

About the position

Use creative skills and judgment to produce effective and thoughtful design in producing materials for company needs, for both internal and external uses. Reinforce the strategic creative direction by adhering to our brand standards and style guides resulting in a consistent representation regardless of the medium. Ability to perform very detailed functions and handle multiple tasks concurrently while meeting deadlines is essential for this position. Ability to work both collaboratively and independently, while using design resources and industry references to create new ideas is a critical function of this job. Advanced design skills and creative copy writing skills are also a key element in this position.

Responsibilities

• Collaborate with the Creative Team to follow creative strategies in order to deliver solutions that support the business needs of the brand.
• Create strategic and effective design, copy and layout for brand communication including but not limited to: programs, campaigns, and advertising through mass advertising channels, in store materials, weekly circular, social media, digital marketing and internal communication collateral.
• Initiate solutions as necessary in a timely and agreeable manner.
• Contribute as the design advisor and industry-expert for our internal customers on all of their marketing initiatives.
• Consult and direct third party vendors on all creative endeavors.
• Responsible for accuracy and thoroughness of own work.
• Follow established advertising processes and procedures.
• Make recommendations to update processes when opportunities arise.
• Create photography for use in all print, digital & social media.
• Assist in the direction and management of photo & video shoots with outside vendors when necessary.
• Adhere to brand standards across photography and videography projects.
• Manage and optimize brand photography style and guidelines.
• Communicate to department associates aware of what new photography is available for use and where it can be located.
• Assist in the creation of pitch decks to present creative strategy and concepts.
• Create effective and thoughtful design, copy and layout for presentations including but not limited to: annual sales meetings, board meetings, internal presentations, training materials, formal documents, etc.
• Direct and manage third-party vendors during all sales meeting events.

Requirements

• Strong analytical/strategic thinker
• Ability to manage multiple priorities/projects
• Proficiency in wide range of media including photography
• Highly proficient in InDesign, Adobe Illustrator, Photoshop
• General knowledge of Microsoft Office: Word, PowerPoint, Excel in Mac and PC environment
• Minimum Associate's degree (A. A.) or equivalent from two-year college or technical school.
• Three years' work experience in design or retail advertising field is required.
• Must be able to produce a portfolio of professionally published work, either in a physical portfolio or website.

Nice-to-haves

• Bachelor's Degree
• Adobe Creative Suite
• Adobe Workfront
• Food or Grocery Retail Design Experience