Brand Marketing Analyst- Ambient Milk Enhancers

Nestlé • Arlington, VA

397d

About The Position

The Marketing Analyst at Nestlé USA plays a crucial role in driving business performance by leveraging consumer trends and customer insights. This position involves collaborating with marketing and cross-functional teams to identify market opportunities and implement data-driven strategies that enhance brand performance and mitigate risks. The analyst will communicate complex data findings to support decision-making and contribute to the development of business plans that align with marketing and sales objectives.

Requirements

• University Degree (BA/BS) or equivalent experience with 2-3 years of related work experience.
• Comfortable with IRI data pulls and analysis.
• Strong storytelling skills leveraging insights and data.
• Proficient in Microsoft Excel, Word, and PowerPoint.
• Demonstrated critical thinking and analytical problem-solving skills.
• Ability to work in a fast-paced environment and adapt to change.
• Self-starter with initiative and quick learning ability.
• Ability to build networks and influence within a team.
• Basic financial acumen and understanding of risk/return calculations.
• Strong business partnership and communication skills.

Nice To Haves

• Experience in a Marketing or analytical role in a large organization.
• Knowledge of syndicated data and consumer behavior insights.

Responsibilities

• Use consumer and marketplace data to understand demographics and behavioral drivers of brand performance.
• Analyze marketplace data to optimize commercial decisions and deliver business results.
• Communicate findings from consumer trends data to marketing and business leaders.
• Support the Brand Manager in developing short and long-term business plans.
• Translate business strategy into action by supporting end-to-end projects.
• Assist in the creation and presentation of business plans to division leadership.
• Support the development of business plans for long-term brand health.
• Track sales, consumption, and consumer trends to identify gaps and opportunities.
• Manage the brand's consumer marketing budget.
• Support product renovation projects within the brand's portfolio strategy.

Benefits

• Inclusive workplace culture
• Diversity and inclusion initiatives
• Opportunities for career advancement
• Support for veterans and individuals with disabilities

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Industry: Food Manufacturing
• Education Level: Bachelor's degree