Brand Marketing Manager

$120,000 - $150,000/Yr

24 Seven - San Francisco, CA

Full-time - Mid Level

Onsite - San Francisco, CA

Administrative and Support Services

About the position

The Brand Marketing Manager is responsible for creating and executing innovative marketing campaigns in the gaming and entertainment industry. This role requires a blend of creativity and analytical skills to manage multiple projects, collaborate with various teams, and optimize marketing strategies based on data-driven insights. The position is based in San Francisco, CA, and involves a hybrid work model with three days in the office each week.

Responsibilities

• Create, manage, and execute Go-to-Market (GTM) strategies for marketing campaigns in North and South America.
• Manage multiple marketing projects from strategy to launch, utilizing data analytics to inform strategies.
• Collaborate across teams to provide leadership and support to various departments including sales, public relations, and media.
• Produce integrated media plans across digital, social, influencer, and broadcast channels.
• Manage creative agencies to deliver marketing assets such as key art and online banners.
• Develop and maintain strategic partnerships to enhance marketing efforts.
• Deliver engaging experiences at trade show events and serve as a media spokesperson for products.
• Manage marketing budgets and report campaign performance to leadership.

Requirements

• Bachelor's degree in marketing, business, or a related field.
• 5+ years of marketing experience in the gaming or entertainment industry.
• Proven experience in developing and executing Go-to-Market (GTM) strategies.
• Strong analytical skills to interpret data and make data-driven decisions.
• Excellent project management skills to handle multiple projects simultaneously.
• Strong collaboration skills with experience working across various departments.
• Proficiency in managing marketing budgets and optimizing spend.
• Ability to oversee the production of marketing assets.
• Excellent communication and interpersonal skills.

Benefits

• Health insurance
• 401k plan
• Paid holidays
• Flexible scheduling
• Professional development opportunities