Creative Circle - Ridgefield Park, NJ
posted 6 days ago
Full-time - Mid Level
Ridgefield Park, NJ
Administrative and Support Services
About the position
The Brand Marketing Strategist / Manager will play a crucial role in executing brand design marketing initiatives for a global leader in tech. This position involves collaboration with various teams and agencies to ensure consistent messaging and effective marketing campaigns. The role requires strong project management skills and a deep understanding of brand strategy and creative processes.
Responsibilities
- Work directly with agencies on executing brand design marketing initiatives
- Support integrated communication plans and understand the marketing communication toolset
- Collaborate closely with the team to scope, track, manage, and launch internal and external marketing campaigns
- Coordinate efforts with global marketing and communication teams to ensure consistent messaging across all platforms and audiences
- Support Brand Marketing leadership in developing communications strategy and integrated marketing launch briefs
- Partner with internal marketing teams to review and approve all branded elements for launch materials and advertising
- Ensure compliance with brand guidelines and standards across all campaign elements
- Track new product launches and features, leveraging brand messages and identifying promotions
- Own and drive the asset management and delivery process for smooth launches
- Manage post-launch optimization processes with the integrated marketing team
- Partner with Brand Marketing Finance to ensure timely updates of all projects in the system
- Collaborate with Legal/Risk departments for review and approval of external marketing campaigns
- Prepare progress, expenditure, and related reports as directed by management
Requirements
- 5+ years of brand and creative marketing experience with a leading creative agency, top tier CPG, or tech/electronics company
- Experience partnering and communicating with creative agencies
- Strong project management and production experience
- Strong understanding of storytelling, the creative process, and brand development
- Presentation skills and ability to communicate with upper management
- Ability to manage budgets
- Bachelor's degree
Benefits
- Minimum Essential Coverage (MEC) medical plan
- Dental/vision/term life package
- Discount prescription program
- Critical illness and accident coverage
- Tele-behavioral health services
- 401(k) plan
- Sick leave for eligible candidates
- Employee Stock Purchase Plan
- Paid holiday eligibility based on length and dates of service
