Hilton - Orlando, FL
posted 9 days ago
Full-time - Mid Level
Orlando, FL
Accommodation
About the position
The Brand Strategy Projects Manager at Hilton Grand Vacations is responsible for supporting and implementing a comprehensive brand strategy that aligns with the company's financial and strategic growth goals. This role requires a strong consumer orientation and a passion for the brand, focusing on enhancing brand equity and ensuring consistency across all touchpoints. The manager will coordinate with various operating groups and support teams to create member-centric strategies that increase brand loyalty and visibility.
Responsibilities
- Manage brand growth and enhance brand equity.
- Ensure brand consistency across all touchpoints.
- Assist in developing the company's brand strategy in collaboration with operations, sales, marketing, and support departments.
- Track progress against goals and adhere to budget guidelines.
- Partner with external agencies to conduct brand audits and evaluations.
- Collaborate with creative teams to ensure brand vision is executed in design and copywriting.
- Support strategies to enhance the company's public image and coordinate execution with relevant teams.
- Embrace projects outside of the defined role with adaptability and a strategic mindset.
Requirements
- 3-5 years of experience in brand strategy or related field.
- Experience working within a creative agency or running a creative team.
- Proven track record of cross-functional collaboration.
- Ability to manage multiple demands and prioritize responsibilities effectively.
- Strong writing, editing, and proofreading skills.
- Proficiency in Microsoft Word, Excel, PowerPoint, and Outlook.
- Experience presenting to executives.
Nice-to-haves
- Experience in the timeshare and/or hospitality industry.
- Knowledge of innovation and new technologies.
Benefits
- Health insurance
- Dental insurance
- Tuition reimbursement
- Employee assistance program
- Vision insurance
- 401(k) matching
- Employee discount
- Paid vacation time
- Paid sick days
