Business Analyst

$80,000 - $100,000/Yr

Tarte Cosmetics - New York, NY

Full-time - Mid Level

New York, NY

About the position

The Business Analyst for Key Accounts in North America plays a crucial role in analyzing sales performance and providing actionable insights to enhance business strategies. This position involves developing reports and dashboards, conducting market analysis, and collaborating with cross-functional teams to optimize product offerings and improve operational efficiency.

Responsibilities

• Develop and maintain weekly/monthly/quarterly/annual dashboards, reports, written recaps and presentations that communicate sales performance, insights and actionable recommendations
• Present data-driven insights to senior management, recommending strategies to drive and enhance business performance
• Monitor and analyze sales performance, including sales forecasting, inventory management, and profitability metrics
• Monitor SKU and category performance and productivity for assortment optimizations and rationalization as well as category white space
• Develop reporting to assess the impact of pricing strategies, promotions, marketing programs and new product launches
• Conduct comprehensive market research to identify trends, consumer preferences, and competitive landscape within the cosmetics industry
• Analyze data on market share, product performance, and brand performance to support strategic planning
• Gather and analyze consumer feedback and preferences to understand customer needs and optimize product offerings
• Collaborate with the marketing team to evaluate the effectiveness of marketing campaigns and potential optimizations
• Lead and manage projects aimed at improving business processes, increasing operational efficiency, and enhancing customer experience
• Track project progress, manage timelines, and ensure alignment with business goals
• Work closely with key accounts, marketing, field sales operations, and finance teams to align business objectives and drive cohesive strategies
• Assist in the development of retailer business cases for new products, initiatives, and investments

Requirements

• 5+ years of experience as a Business or Finance Analyst, preferably within the cosmetics or beauty industry
• BA/BS in Business Administration, Finance, Accounting, Economics, Marketing, or related field
• Proficiency in data analysis tools (e.g., Excel, Tableau, Power BI) and statistical software
• Strong analytical and problem-solving skills with the ability to interpret complex data and make informed decisions
• Excellent written and verbal communication skills, with the ability to convey complex information to non-technical stakeholders
• Knowledge of the cosmetics industry, including retailers, trends, consumer behavior, and competitive landscape
• Experience with SAP, CRM systems, e-commerce analytics, and digital marketing metrics is preferred
• Highly organized, detail-oriented, and capable of managing multiple projects and deadlines simultaneously with sense of urgency
• Self-starter, ability to work independently and as part of a team in a fast-paced environment

Nice-to-haves

• Experience with SAP, CRM systems, e-commerce analytics, and digital marketing metrics

Benefits

• Salary range: $80,000-100,000
• Medical, dental, vision, 401K plan & access to health & wellness programs
• Paid vacation, holidays, summer Fridays, birthdays off, volunteer time & more
• Makeup gratis, employee discount on tarte.com, team give back initiatives
• Friendly, fun, creative & collaborative work environment