BUSINESS DEVELOPMENT AND MARKETING MANAGER

BLEHEALTH, LLC - Pomona, CA

Full-time - Mid Level

Pomona, CA

About the position

The Business Development and Marketing Manager at BLEHEALTH, LLC is responsible for generating new business opportunities and driving revenue growth. This role involves extensive travel and requires a proactive approach to identify and secure new clients while developing effective sales strategies and maintaining strong client relationships.

Responsibilities

• Proactively identify, pursue, and secure new business opportunities by leveraging your network, conducting market research, and prospecting potential clients.
• Establish and nurture strong relationships with prospective clients, understanding their needs, and presenting our products/services as solutions.
• Develop and execute effective sales strategies to achieve individual and team targets, focusing on acquiring new clients and expanding our market presence.
• Travel extensively to meet with clients, attend industry events, conferences, and trade shows, both domestically and internationally, to promote our offerings and build a robust network.
• Lead negotiations with clients, including pricing, terms, and contractual agreements, ensuring mutually beneficial outcomes while adhering to company policies and objectives.
• Stay up to date with industry trends, competitive landscape, and market dynamics to identify new business opportunities and adapt strategies accordingly.
• Collaborate closely with cross-functional teams, including marketing, product development, and customer support, to ensure seamless delivery of solutions and maximize client satisfaction.
• Maintain accurate records of sales activities, prepare regular sales reports, and provide accurate sales forecasts to the management team.
• Conduct marketing campaigns and oversee website updates, including content monitoring and performance.
• Develop direct email marketing campaigns and follow up with potential clients to enhance brand presence locally and worldwide.
• Create strategic plans using marketing tools such as Canva and Adobe.
• Use tracking metrics, apply AI analytics, SEO techniques, Google Analytics, and the Adobe Creative Suite to increase the brand's presence on social media channels.
• Work as a care manager and quality coordinator to ensure excellent customer service through regular client follow-up.
• Run outbound campaigns (phone calls, emails, etc.).
• Perform other duties as assigned.

Requirements

• Master's degree in business administration preferred.
• Bachelor's degree in business administration.
• Demonstrated track record of success in a sales or business development role.
• Exceptional prospecting, negotiation, and closing skills, with a focus on consistently exceeding sales targets.
• Ability to build and maintain long-term relationships with clients, understanding their unique needs and providing tailored solutions.
• Solid understanding of market dynamics, industry trends, and competitive landscape to identify opportunities and make informed business decisions.
• Outstanding verbal and written communication skills to effectively convey value propositions, negotiate contracts, and build rapport with clients.
• Proactive and self-driven attitude, with the ability to thrive in a target-oriented, commission-based environment.
• Willingness and availability to travel extensively, both domestically and internationally, to meet clients and attend relevant industry events.
• Strong collaboration skills, with the ability to work effectively with cross-functional teams and contribute to the overall success of the organization.
• Experience working on a Performance Media (SEM and Social) strategy.