Tiktok - San Francisco, CA
posted 3 days ago
TikTok is the leading destination for short-form mobile video, with a mission to inspire creativity and bring joy. The company has a global presence with offices in major cities around the world. The core purpose of TikTok is to foster creativity, and this is reflected in the culture of the teams that drive the platform. The Business Development Lead for Monetization Product Partnerships will play a crucial role in expanding product partnerships and technical solutions that enhance the effectiveness of TikTok's advertising platform, ultimately driving business growth. This position is essential for bridging the technologies that businesses use to manage their operations with TikTok, enabling them to reach both new and existing customers more efficiently. As a Business Development Lead, you will focus on identifying and establishing new business opportunities that enhance a brand's ability to invest in TikTok Ads. The role requires collaboration with various internal stakeholders, including product, strategy, legal, partner activation/enablement, and marketing teams, to unlock innovative ways to achieve success on TikTok. The team operates with a start-up mentality, characterized by entrepreneurial spirit and a forward-thinking approach. You will be responsible for sourcing, prioritizing, and establishing opportunities with new industry channels and growing partner segments, managing the full procurement and contracting phases, and overseeing core operations for partner development efforts. Additionally, you will conceptualize and pitch growth program opportunities for partners in evolving digital verticals such as travel, retail, and delivery, empowering brands to expand their business on TikTok.