Business Development Manager - KRK

Gibson International - Nashville, TN

Full-time - Mid Level

Nashville, TN

Truck Transportation

About the position

The Business Development Manager (BDM) for KRK is responsible for the overall Direct to Dealer (DTD) business development within the Pro Audio Category in the USA. This role involves a comprehensive ownership of sales, distribution, and account management, directly reporting to the Vice President of Commercial, Americas, with a dotted line to the Global Business Development Director of Gibson Sound Solutions. The BDM will develop and execute a business development strategy that aligns with the global Pro Audio category direction, focusing on driving revenue growth and enhancing brand presence in the market. The BDM will be tasked with creating and nurturing strong dealer partnerships, elevating dealer sell-through, and ensuring exceptional in-store consumer experiences across both brick-and-mortar and e-tail environments. This position requires the execution of a commercial strategy that meets the brand's sales, market share, distribution, margin, and profitability objectives. The BDM will also develop a seasonal “Business Development Game Plan” tailored for each channel and account, formulate commercial sales programs, and track their progress effectively. In addition, the BDM will introduce Joint Business Plans (JBPs) to foster growth and establish partnerships with key accounts. Setting clear monthly, quarterly, and annual targets by account and channel is essential, as is the responsibility for revenue and product level forecasts based on market insights and business intelligence. The role also involves collaborating with cross-functional teams to deploy best-in-class commercial tools and ensuring effective communication with the Commercial/Sales/Marketing GTM organization. The BDM will be expected to provide impactful presentations to accounts, share best practices, and celebrate successes within the team.

Responsibilities

• Execute the Pro Audio commercial strategy aligned with global category strategy to achieve sales, market share, distribution, margin, and profitability objectives.
• Develop a seasonal 'Business Development Game Plan' for each channel and account, formulating and deploying commercial sales programs while tracking progress.
• Introduce Joint Business Plans (JBPs) to develop growth and link with the Premium Partner and Pay for Performance program.
• Establish partnerships for growth with Winning Accounts and set monthly, quarterly, and annual targets by account and channel.
• Develop Sales Forecasts by month, quarter, and full year by territory and distribution segmentation.
• Take responsibility for revenue and product level forecasts based on market insight, business intelligence, inventory levels, dealer velocity, and marketing insight.
• Set annual and quarterly sales, margin, pricing, distribution, and product mix targets by territory and distribution segment.
• Deploy seasonal programs and sales packages to the BDM team.
• Monitor, evaluate, and report Sales, Purchase Order, and Distribution performance against targets, making interventions where necessary.
• Set clear targets regarding vertical and horizontal distribution for regions and different channel segments.
• Partner with cross-functional teams for best-in-class commercial toolbox deployment.
• Establish differentiated category offerings by channel and evangelize assortment planning.
• Provide impactful Preview and Pre-line presentations to accounts, demonstrating great storytelling and recognizing performance.

Requirements

• Post-secondary education in Business/Marketing or related area or equivalent experience (Bachelor/master's degree).
• 3-5 years' relevant work experience in Sales, Account, Distribution Management roles, or similar equivalent professional experience.
• Excellent written and oral communication skills.
• Project management skills combined with the ability to work as part of a team.

Nice-to-haves

• Experience in the Pro Audio industry or related fields.
• Familiarity with Joint Business Plans and commercial sales programs.
• Strong analytical skills to interpret market data and trends.