Business Development Manager Original Equipment Sales

Genuine Parts Company - Norcross, GA

Full-time - Mid Level

Norcross, GA

Motor Vehicle and Parts Dealers

About the position

The Business Development Manager for Original Equipment (OE) Sales is responsible for driving sales growth within the OE customer base. This role involves executing NAPA OE initiatives, promoting program adoption, and providing training to various customer segments. The manager will work closely with the Regional Sales Manager to enhance program adoption and revenue, ensuring excellent customer service and communication throughout the assigned territories.

Responsibilities

• Achieves assigned sales quota.
• Leverages OE Program knowledge to train CSRs, OSS, CSA and other Commercial Sellers.
• Presents, communicates, and sells current and prospective OE Accounts on the benefits of the NAPA OE Program.
• Ensures proper account registrations are in place on OE accounts in assigned territories.
• Works closely with Regional Sales Manager, providing feedback, ideas, and field insights to help drive OE program adoption and sales revenue.
• Provides top-notch customer service and communication to all NAPS and OE Accounts in territory.
• Demonstrates a thorough knowledge of the NAPA OE program.
• Reviews NAPA OE monthly initiatives with sales team to ensure focus on the OE program benefits.
• Executes weekly, monthly, and quarterly sales plans to achieve business growth opportunities consistent with the Company's growth objectives.
• Attends, organizes, and manages key events and trade shows.
• Consistently meets or exceeds yearly targets.
• Performs other duties assigned.

Requirements

• 3-5 years of previous selling and account management experience.
• Must have a solid record of success developing new business while maintaining and growing existing business.
• Must possess a valid driver's license.
• Must be able to travel within assigned territory, including overnight stays as required.
• Demonstrates the ability to understand sales principles, techniques, and processes effectively.
• Demonstrates the ability to identify, understand, and meet the needs of customers to build and maintain strong relationships.
• Demonstrates resilience and adaptability in a fast-paced sales environment.
• Demonstrates a strong drive to meet or exceed sales targets and objectives with a focus on achieving measurable outcomes.
• Deep understanding of product specifications, features, benefits, and differentiators.
• Comfortable using CRM systems, inventory management software, and other sales tools.

Nice-to-haves

• Bachelor's Degree or equivalent sales/marketing experience.
• Leadership skills to motivate and inspire others.
• Ability to make balanced decisions and think strategically.
• Experience in developing high-performing teams.