Market Strategies - Livonia, MI

posted 3 days ago

Full-time - Entry Level
Remote - Livonia, MI
Professional, Scientific, and Technical Services

About the position

The Business Development Representative (BDR) at Escalent, Inc. plays a crucial role in generating leads and supporting the sales process for custom research services, particularly in the automotive and energy sectors. This remote position involves qualifying prospects, making outbound calls, and collaborating with marketing partners to achieve customer acquisition and revenue growth objectives. The BDR will be trained to understand the company's market research products and effectively communicate their value to potential clients.

Responsibilities

  • Source new sales opportunities through outbound cold calls and emails
  • Effectively communicate our value proposition and generate interest with prospective clients for our custom research services
  • Document all sales activity in our CRM system (Salesforce) and perform monthly and quarterly forecasting tasks
  • Qualify leads and share marketing or research content to build interest, secure, and attend meetings for research experts with potential clients
  • Usher qualified opportunities through the sales process and partner with the appropriate research/industry expert to advance the sales process
  • Research new accounts, identify key players and generate interest

Requirements

  • Must have a BA/BS degree in business or marketing related field
  • Minimum 1 year sales or lead generation experience preferred
  • Experience in or passion for the automotive and/or energy industries strongly preferred
  • Experience using Salesforce.com or similar CRM strongly preferred
  • Previous experience telemarketing, cold-calling, lead nurturing and setting appointments/closing sales via telephone is preferred
  • Strong phone presence with a knack for building rapport quickly and establishing trust
  • Understanding of the sales cycle, with the ability to close deals
  • An adaptable, professional, courteous and motivated disposition
  • High energy and enthusiasm with a strong work ethic
  • Excellent verbal and written communication, listening and interpersonal skills
  • High attention to detail, highly motivated and organized
  • Ability to multi-task, prioritize, and manage time effectively

Nice-to-haves

  • Sandler training is a plus

Benefits

  • Medical, Dental, and Vision Insurance
  • 401k with Company Match
  • Flexible PTO
  • Paid Parental Leave
  • 11 Paid Company Holidays
  • Hybrid/Virtual Work
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