Business Relationship Manager, Digital Marketing

Thermo Fisher Scientific - Carlsbad, CA

Full-time - Mid Level

Carlsbad, CA

5,001-10,000 employees

Computer and Electronic Product Manufacturing

About the position

The Business Relationship Manager for Digital Marketing at Thermo Fisher Scientific plays a crucial role in bridging the gap between business needs and digital marketing solutions. This position focuses on leveraging data science and analytics to enhance customer engagement and drive business outcomes, ensuring that the company's digital marketing strategies align with its mission of making the world healthier, cleaner, and safer.

Responsibilities

• Collaborate with various business units to understand their digital marketing needs and objectives.
• Develop and implement digital marketing strategies that align with business goals.
• Utilize data analytics to measure the effectiveness of marketing campaigns and make data-driven decisions.
• Serve as a liaison between the marketing team and other departments to ensure seamless communication and project execution.
• Identify opportunities for process improvements and digital innovation within marketing initiatives.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Proven experience in digital marketing and data analytics.
• Strong understanding of digital marketing tools and platforms.
• Excellent communication and interpersonal skills to work effectively with cross-functional teams.
• Ability to analyze data and derive actionable insights to inform marketing strategies.

Nice-to-haves

• Experience in the healthcare or life sciences industry.
• Familiarity with SEO, SEM, and social media marketing strategies.
• Knowledge of customer relationship management (CRM) systems.

Benefits

• Health insurance coverage
• 401k retirement savings plan
• Paid time off and holidays
• Professional development opportunities
• Employee discounts on products and services