Campaign Lead

About the position

AECOM is looking for a Campaign Lead to join the Marketing and Communications Team assisting the West region. This will be a hybrid position including a combination of both remote and in-office, that can be based in, but not limited to: Austin, TX; Dallas, TX; Houston, TX.

Responsibilities

• Create and deliver marketing positioning strategies aligned to winning key pursuits and supporting region initiatives.
• Collaborate with various internal teams, including account managers, business development teams, and regional leaders, to develop and implement campaigns that align with business objectives.
• Handle multiple marketing campaigns simultaneously.
• Write and edit content specifically tailored for each of our unique platforms.
• Conduct interviews with subject matter experts, client account managers and technical staff to strategize and write thought leadership articles and blogs.
• Work with the Marketing Communications team to create and share compelling content across various digital, social media, and traditional media channels.
• Adapt global marketing strategies to meet local markets' unique needs and characteristics within the Americas Region.
• Work with Media Relations colleagues to identify and capitalize on media outreach opportunities.
• Use data and analytics to monitor campaign performance, identify opportunities for improvement, and optimize strategies.

Requirements

• BA/BS + 6 years of relevant marketing communications experience, preferably working within a large professional services organization.
• Experience leading and optimizing marketing campaigns aligned to pursuit positioning.
• Ability to think strategically and articulate strategy in an accessible and compelling way.
• Experience creating value propositions for pursuit campaigns and/or new service offerings.
• Experience managing multiple projects in a fast-paced environment.
• Strong communication skills with energy and enthusiasm.
• Excellent verbal and written language skills including writing, editing, and proofreading.
• Influencing and stakeholder management skills.
• Proficient in Microsoft and Adobe packages including InDesign, PowerPoint, Excel, and Word.
• Client-centric attitude, embracing the company brand and values.
• Digital skills: Experience in delivering content through multi-media and digital platforms.

Nice-to-haves

• 6+ years of relevant marketing communications experience.
• Experience and confidence in working with business leaders.

Benefits

• Medical, dental, vision, life, AD&D, disability benefits.
• Paid time off, leaves of absences.
• Voluntary benefits, perks, well-being resources.
• Employee assistance program, business travel insurance.
• Service recognition awards, retirement savings plan.
• Employee stock purchase plan.