Campaign Marketing Specialist

$60,000 - $70,000/Yr

Ess Education Support Services - Jacksonville, FL

Full-time - Mid Level

Jacksonville, FL

About the position

The Campaign Marketing Specialist at ESS Education is a key role within the marketing department, responsible for building and executing marketing campaigns aimed at driving new sales across various channels. This position requires a creative and motivated individual with extensive experience in marketing, particularly in managing campaigns and utilizing marketing technology. The specialist will collaborate with the marketing team to develop engaging content and strategies, ensuring effective communication and lead generation.

Responsibilities

• Build and execute marketing campaigns for new sales across multiple channels and tactics, including email marketing, advertising, content and collateral, social media, and video.
• Manage and optimize marketing technology, including Salesforce, Account Engagement, ZoomInfo, Reach Desk, and marketing automation platforms.
• Write blogs, articles, emails, sales brochures, and other communications materials.
• Create, monitor, and report on email marketing campaigns.
• Manage Sales CRM and marketing database, ensuring quality data.
• Develop and implement marketing automation strategies for lead generation and nurturing.
• Collaborate with the marketing team to brainstorm creative ideas and strategies for engaging campaigns.
• Perform other activities as assigned by management.

Requirements

• Bachelor's degree in Marketing, Communications, or related field.
• Minimum of 5 years of experience with a marketing or advertising agency.
• Excellent writing, editing, grammar, and proofing skills.
• Proven ability to create engaging and effective marketing content.
• Strong organizational skills and attention to detail.
• Ability to work effectively both independently and in a team-oriented, collaborative environment.
• Expert using Salesforce and Account Engagement preferred.
• Proficiency in using marketing software and tools (Marketing Automation Platforms, CRMs, email marketing software, social media) and MS Office programs.
• Knowledge of ZoomInfo is a plus.

Benefits

• Salary between $60-70K, depending on experience.
• Hybrid in-office/remote schedule.
• Vacation, sick time, holidays, and volunteer time off.
• 401(k) and health benefits.
• Diverse growth and professional development opportunities.