Category Analyst

$70,000 - $91,000/Yr

Purina - Brentwood, TN

Full-time - Mid Level

Brentwood, TN

Food Manufacturing

About the position

As a Category Analyst at Nestlé Purina Pet Care, you will play a crucial role in driving category growth through data analysis and strategic insights. You will work closely with Category Managers to develop and present customer-connected commerce strategies, leveraging analytical data to enhance sales, market share, and profit objectives. This position requires a strong understanding of retail and veterinary sales channels, as well as the ability to provide actionable insights that foster customer relationships and achieve business goals.

Responsibilities

• Deliver consistent, detailed, and accurate category analysis (4P) overview.
• Provide timely, value-added insights and recommendations to the customer that develops proper relations, rapport, and helps achieve category and customer objectives.
• Utilize syndicated data, consumer data (loyalty and point of sale), internal data, and shopper data to uncover opportunities and provide analytical recommendations.
• Lead the work on setting the visual store set and digital shelf recommendations.
• Own Modular (plan-o-gram) item maintenance to ensure data integrity.
• Assist in the development and implementation of strategic connected commerce business plans, including business, market, competitive, and shopper trends.
• Partner with Category Managers to perform connected commerce/brand analysis for the retail customer.

Requirements

• Bachelor's Degree from an accredited institution OR High School Diploma and 4 years of experience in category development, business analytics, sales, or marketing.
• 1+ years of experience in category development, business analytics, store/merchandising/distribution, or marketing is preferred.
• 1+ years of advanced Microsoft Excel experience utilizing formulas, pivot tables, and vlookups is preferred.
• Ability to lift up to 50lbs.
• Experience working on Digital/eCommerce is preferred.
• Experience with syndicated and shopper data (Nielsen, IRI, Retail Link, VIQ, CKB, RSI, and PowerBI) is preferred.
• Experience working with larger retailers is preferred.
• JDA (or other space management) skills is preferred.

Nice-to-haves

• Experience in leadership roles
• Experience in marketing analytics

Benefits

• Health insurance
• 401(k) matching
• Performance-based incentives
• Competitive total rewards package