Channel Marketing Specialist

$65,000 - $75,000/Yr

Acco Brands - Lake Zurich, IL

Full-time - Mid Level

Lake Zurich, IL

1,001-5,000 employees

Merchant Wholesalers, Durable Goods

About the position

As a Channel Marketing Specialist at Kensington, you will play a crucial role in developing and executing channel marketing strategies that support our diverse channel partners, including distributors and service providers. This position requires a blend of creativity, analytical skills, and a passion for partner success, as you will be responsible for managing promotional campaigns, partner communications, and the upkeep of the partner portal.

Responsibilities

• Collaborate with Channel and Marketing team members to plan, create, and execute channel marketing campaigns, including promotions, contests, trainings, and events, with ongoing performance assessment and optimization.
• Actively participate in partner planning meetings and support marketing needs for partners like Dell.com, Synnex, Zones, Connection, and Office Commercial.
• Manage day-to-day upkeep of the partner portal, upload trainings and resources, swap out banners, and assist partners with login or point redemption issues as needed.
• Craft and maintain partner brand pages as needed within the Partner Portal.
• Design and implement targeted email campaigns to support product launches and partner programs.
• Oversee content syndication providers, ensuring timely and accurate product feed and catalogues updates.
• Efficiently manage the partner email inbox, ensuring timely responses to partner inquiries.
• Liaise with creative vendors for the production of marketing materials like flyers, brochures, and banners.
• Oversee channel budgets, invoicing, and reporting on financial discrepancies and outcomes, including creating and receiving purchase orders and ensuring monthly reconciliation.
• Undertake additional duties as required and assigned.

Requirements

• Bachelor's degree in Business or Marketing preferred
• 2 - 4 years of experience in sales or marketing role
• Exceptional communication and writing skills
• Strong multitasking ability, capable of managing multiple projects under tight deadlines
• Acute attention to detail and independence in consistently delivering quality work
• Solid organizational skills, with a focus on time management and prioritization
• Proficiency in Microsoft Office Suite
• Experience with design tools (Photoshop, Illustrator), CRM systems (e.g., Salesforce), and marketing automation tools (e.g., Pardot) are a plus
• Proficient in data analysis and marketing analytics tools are highly preferred.

Benefits

• Competitive salary range of $65,000 - $75,000
• Remote work flexibility
• Diverse and inclusive work environment
• Opportunities for professional development and growth