Chief Marketing Officer (CMO)

$143,706 - $164,686/Yr

Myoutdesk - Sacramento, CA

posted 30 days ago

Full-time - Senior
Sacramento, CA
Professional, Scientific, and Technical Services

About the position

The Chief Marketing Officer (CMO) at MyOutDesk will lead the strategic direction and execution of all marketing initiatives within the organization. This role is pivotal in developing comprehensive marketing strategies that align with business goals, driving brand awareness, and fostering growth through innovative marketing campaigns. The CMO will collaborate with cross-functional teams and leverage advanced marketing technologies to significantly impact the company's growth trajectory.

Responsibilities

  • Develop and implement strategic marketing plans that align with the company's business objectives.
  • Ensure the marketing team delivers effective campaigns to generate leads and increase brand awareness.
  • Manage marketing budgets and optimize marketing spends for maximum ROI.
  • Foster relationships with key business partners, vendors, and media outlets.
  • Collaborate with product development, sales, and operations teams to execute marketing initiatives.
  • Lead and mentor a team of marketing professionals, providing guidance and support.
  • Act as a brand ambassador, maintaining consistent brand identity across all touchpoints.
  • Oversee the creation and maintenance of digital and traditional marketing materials.
  • Execute comprehensive marketing campaigns across various channels.
  • Monitor market trends and competitor activities to identify growth opportunities.

Requirements

  • A bachelor's degree in business administration, marketing, or an equivalent field.
  • 10-15 years of experience in a marketing leadership role.
  • Proven track record of executing marketing campaigns across various audience segments.
  • Deep understanding of the professional services sales and marketing landscape.
  • Proficiency in public relations, business development, and data-led marketing.
  • Excellent leadership and team management skills.
  • Exceptional communication and interpersonal skills.
  • Strong analytical and problem-solving abilities.

Nice-to-haves

  • Hands-on experience with marketing automation tools and CRM systems.
  • Experience in scaling marketing operations and managing international teams.
  • Knowledge of regulatory requirements related to global marketing activities.
  • Understanding of data privacy and protection regulations.

Benefits

  • Health insurance
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