Chief Marketing Officer

Unclassified - Paradise Valley Village, AZ

Full-time

Paradise Valley Village, AZ

About the position

The Marketing Manager at Big Auto Accident Attorneys is responsible for establishing overall marketing goals and objectives, managing the marketing budget, overseeing content and creative development, and coordinating special events. This role is crucial for aligning marketing strategies with the firm's strategic plan and enhancing the firm's visibility in the personal injury sector, particularly in motor vehicle accidents.

Responsibilities

• Execute media buys for television ad campaigns, billboards, and other venues as appropriate.
• Manage the PR company for all media relations, press releases, interviews, and events.
• Engage in research, gathering, and analysis for use in strategic planning, firm positioning, and business development activities.
• Assist the creative team with TV commercial production, including creative brainstorming sessions, script writing, hiring talent, and coordination of clients and firm attorneys for commercial appearances and testimonials.
• Manage all graphic design work and projects, including content submissions for special publications, Constant Contact submissions, verdict and settlement submissions, and special events.

Requirements

• Bachelor's Degree.
• In-depth knowledge of and extensive experience with media relations.
• Strong communication and consultation proficiency.
• Results-focused, innovative, and creative problem solver.
• Ability to engage commitment from others.
• Persuasive with forethought.
• Cultural awareness.
• Relationship management skills.
• Attention to detail.
• Ethical practice.