Association Strategies

posted 4 days ago

Full-time - Executive
Remote
Administrative and Support Services

About the position

The Chief Membership Officer (CMO) at the National Association of Secondary School Principals (NASSP) is a newly created executive leadership role focused on transforming education through exceptional school leadership. This position is responsible for maximizing member value, recruitment, engagement, and satisfaction while overseeing various functions including Membership, Communications, Marketing, and Business Development. The CMO will collaborate closely with the CEO and other teams to enhance the overall member experience and ensure alignment with the Association's mission and strategic objectives.

Responsibilities

  • Develop and execute strategies to maximize member value, recruitment, engagement, and satisfaction.
  • Oversee Membership, Communications, Marketing, and Business Development functions.
  • Drive initiatives to deepen member engagement and loyalty.
  • Collaborate closely with the CEO, Engagement, and Customer Care teams.
  • Lead initiatives to enhance the overall member experience, ensuring exceptional value aligned with the Association's mission, vision, and strategic objectives.
  • Provide strategic and operational oversight for the Association's marketing function to align with membership goals and revenue streams.
  • Build strong relationships with key stakeholders, including NASSP colleagues, members, industry partners, and other education associations.

Requirements

  • Bachelor's degree; CAE preferred.
  • Minimum of 15 years of progressive experience in association membership management, marketing, or a related field.
  • At least 7 years in a senior leadership role.
  • Experience managing a P&L of $25 million.
  • Experience in large staff management.
  • A strategic and creative thinker with a deep understanding of associations and the secondary education industry.

Nice-to-haves

  • Experience in member-centric innovation and evolution.

Benefits

  • Remote work opportunity
  • Equal opportunity employer committed to inclusive hiring and diversity
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